Unlock Powerful Comms Strategies With Alchemical Insights
Transform your comms strategies by leveraging consumer insights, market research, and content and messaging strategies that drive awareness, product demand and customer loyalty.
Driven by Passion, Powered by Expertise
Susannah Sulsar is the strategist behind Alchemical Insights. With 25 years of experience across brand, channel, and engagement strategy, on both the agency and client side, she helps teams turn insight into action and strategy into movement.
Throughout her career in B2B and B2C industries, she’s worked across verticals to uncover what truly drives customer behavior, and translate that into messaging and campaigns that resonate and perform. She’s led teams, grown client relationships, and delivered results by aligning creative, media, and communications under a single strategic spine.
She started Alchemical Insights to help brands reconnect to their why—to bring clarity to the work they’re doing and make sure it matters. She believes strategy isn’t just a set of tactics or KPIs. It’s a tool for helping organizations express what they believe in, and make it real for the people they serve.
25
Years in Strategy
7
Years in Leadership
40+
Clients & Brands
15
Fortune 500 brands
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★★★★★
When Susannah partnered with Brand strategy on Leidos, we were able to create a defined thought-leadership strategy along with the irrefutable content and channel recommendations that would best create the emotional connections and meet the buyer where they were in their consideration.
Brynn Lowe
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VML
